This is the age women think they are in their heads
We all know someone who looks several years younger than their real age. We see it in his behavior, in his appearance, and in his way of enjoying life with the spontaneity of an eternal child. So far, nothing to worry about. The problem is this gap that is created between one’s age of birth, that which one feels and that which the mirror projects. The ideal is obviously to be in accordance with your appearance and your age. And that’s the whole point! To advance Science, cosmetics laboratories take the subject very seriously.
And experts confirm this discrepancy: from the age of 40, we perceive ourselves on average to be 10 years younger than our real age. Denis Guiot, lecturer in management at the University of Angers, analyzed this gap between real age and perceived age, intimately experienced by everyone and named it himself: subjective age.
We think we’re 10 years younger
Who has never had this strange feeling of not being in agreement with their age? According to a study by the University of Virginia, 70% of people over the age of 40 feel younger than their age, sometimes up to 10 years younger! The results of the work, carried out on more than 30,000 participants, have been corroborated by other scientists. At first glance, these conclusions should naturally worry us. age is not a good sign, but in reality this behavior would be good! Denis Guiot considers subjective age as “one of the essential components of self-image”.
Not only does subjective age exist, but it allows us to distance ourselves psychologically from old age. Good news when we know that feeling young has scientifically proven benefits. Researchers confirm it: we live longer when we feel in the prime of our lives. “It makes us better people, by promoting open-mindedness and the ability to build quality social connections,” they explain. This subjective age is a longevity biomarker already used by doctors as an indication of a patient’s health. Since women are 10 years younger in their heads, cosmetic laboratories want to make them look the same! This is the case of the French brand RoC, which offers a protocol aimed at helping women feel as young in their skin as in their head.
Get a “new look” in just 30 days?
As part of their mission « Look as young as you feel »RoC laboratories have developed an innovative treatment protocol tested in 35 French clinics. Called ROC 35 (Clinically Objective Rejuvenation), the program was based on the results of scientific studies on the age experienced by women. The protocol combines 5 products to create “new skin”: two serums, two creams and an eye contour. It contains the essential molecules: retinol, hyaluronic acid, vitamin C and THPE.
Luminous skin, less tired features, smoothed eye contour… The results announced are stunning. In total, 96% of participants noticed rejuvenation after using the ROC 35 program for 1 month. The French brand guarantees on average 9.6 years less visible age after 3 months of use with “a maximum skin rejuvenation effect in a short time”, she assures. In finewe gain 10 years in 3 months: the promise is strong. We ask to see… All that remains is to try but above all, to keep your child’s soul!