Here is the biggest concern for the new generation in your daily life in 2025
For the question that “what you are waiting in life”, most people will answer: “being happy”, “successful”, or “being in good health”. And even if most French people will worry about real prosperity in abstract things, their true concern in life, a completely different element. It has been revealed by a study conducted by VisaOne of the world leaders in the payment solution.
In this report published on 13 March 2025, we specifically find out that “73 % of General-Z (born between 1996 and 2010) put financial funds at the forefront of their concerns.”
Get rich: Youth generation priority?
This new generation is ready to argue financially to ensure stability thus: “Most of the Generation Z is ready to rebuild its efforts to be rich: more than 3 out of 10 youth say they are ready to do more work (even if it means combining two jobs), building their own business or giving concessions on their way of life to save more business”Indicates studies. We also learn that some more radical options are open for 13 % of them or renounce your social and emotional life for 12 %.
However, despite this strong desire for financial freedom and safety, an ambition persists. This generation is confident about this: money goes far beyond the simple financial dimension. According to the report, 22% of interviewers combine funds with their financial status with the possession of goods, their high wages, against 42%, for which money is linked to abstract norms, such as their relationship and their emotional relationship. For them, money is therefore described at an emotional level, particularly.
Does money give happiness?
While the biggest study on Khushi, which lasted for 85 years and which was done by Harvard University, indicated that it was quality relationships that favor permanent development, more than 7 in 10 youths feel that their financial heritage plays a major role in their happiness. We learn in a survey conducted by visa, that 56% of the younger generation estimates that money has an impact on their good. To achieve this result, the company specialized in payment collected reactions for the questionnaire of 1000 people between the ages of 18 to 30 in the period from 7 to 11, 2024.
Finally, money is therefore a priority for the younger generation, although it does not contribute 100% to their happiness. As you can see, the mystery of personal satisfaction is based on the correct balance between material and abstract money. What do you think …
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